First Impressions
After showing this prototype to some customers, they said that they liked it, but they didn’t love it...
People often felt confused and overwhelmed by the amount of information being displayed, they didn’t know what to do with all of it. We were almost there, the functionality was there, we just had to do it more digestible and friendly. We needed to find out more about what users wanted or needed to see in their search results. Clean it up a bit and try again...
Survey analysis on what users look for when searching for documents or people.
After doing Heuristic Markups with the team following the survey’s results and redesigning the UI, I proposed a with a much cleaner version. “Less is more,” and indeed, it was all I needed to do.
I analyzed the feedback and came back with a much more legible, friendly and digestible interface. Leaving out the unnecessary elements and helping the user to focus on what it matters.
The Final Result